More than ever, self-care is trending as a focus for this year’s must-have gifts. To amaze clients and draw them in, be sure to have a great assortment of gift options that offer self-care for them and their loved ones. {mprestriction ids="3,4,26,18,6,7,8,9,14,18"} TIPS & TRICKS Be sure to check with vendors and take advantage of their holiday promotional tips and offers. Work with them to…

If a spa business wants to have the smoothest, most profitable holiday season ever, there are various step to consider to ensure their holiday season not only generates substantial income but also finishes their year with less fatigue and more profits and cheer. {mprestriction ids="3,4,26,18,6,7,8,9,14,18"} INTENTION When setting an intention for the holiday season, it is important to keep clients’ needs at the center of…

If this last year has taught skin care professionals one thing, it is the importance of retail sales. For many that were hesitant or simply procrastinating on setting up an online store, it suddenly became a necessity for survival. Hands-on on spas quickly became a virtual spas, offering skin analyses, product recommendations, and “how-to” skin care classes on various interactive platforms. Now that most spas…

Sustainable packaging is a topic being discussed with increased frequency and urgency within the beauty industry. While the industry is projected to reach a whopping $510 billion in annual revenue this year, the immense growth comes with an environmental cost.1 Annually, the global beauty industry generates more than 120 billion units of packaging, the vast majority of which is single-use packaging that ends up in…