Social media can be overwhelming, exhausting, and disheartening at times. It can feel like a necessary evil for business owners and industry specialists with constant pressure to set yourself apart from competition and show up perfectly manicured for viewers. Social media may or may not be for everyone, but it is a free and powerful tool if you know how to utilize it in ways that won’t kill your spirit. It can be difficult to master the art of online sales through social media, but with a few simplified tips and tricks, the path to success is much easier. Want to read more? Subscribe to continue reading this article, plus gain access to all DERMASCOPE has to offer. SUBSCRIBE Tiffanie Orr has owned and operated her own skin care business for eleven years. She has successfully grown her business from a one aesthetician show to a thriving multiple six-figure operation. She has a team of nine amazing women in a small and rural town of only 3,500 people. She is proudly partnered with Éminence Organic Skin Care and Herbal Skin Solutions and is an educator and coach for beauty and skin care professionals through her sister company, Sweet Cheeks University (@sweetcheeksuniversity). Orr deeply wants to impact the lives of women through her work, and she especially wants to impact women who want to serve others as aestheticians as well as the women who depend on them. Orr is a mom to three beautiful children and resides in Salmon, Idaho. Follow her at @sweetcheekswaxingskincare. Want to read more? Subscribe to one of our monthly plans to continue reading this article.