Keep in mind, body contouring clients can be short, tall, small, medium, and large. We know the drill; as clients comes through the door, some may already start developing treatment plans before hearing the client's concerns. The reality is that most of us out there analyze client's needs before they even express them. Do not prematurely offer up a treatment that could be contrary to what the client is coming in for. Listen to them; ask what their concerns are. Body shaming tends to be seen self-inflicted. So, be sure you to not disregard their need in order to feel more confident.

In this arena of treatments, clients tend to want a quick fix, but these types of treatments take time. Body contouring treatments do not take days. They can take weeks or months. Being honest and upfront by providing realistic expectations is imperative. Some clients may not accept the reality of the time it takes for body contouring to take effect and that their home care regimens can impede the process. The key to success is following a strict protocol not only in how treatments are provided, but also in creating healthy homecare options.

What do you have on your menu of services that can complement your body contouring treatment plans? Body contouring includes a variety of treatments from skin tightening to cellulite and fat reduction. Treatments can be provided in a variety of ways – from radio frequency heating up the tissue to cold technology to freezing the fat away. Ensure treatments are in line with the results that clients desire.

Be empathetic with clients during their body contouring journey, which can often be a sensitive procedure. This approach will inspire trust and loyalty toward the business. Clients’ confidence and happiness will be the ultimate reward.

Michelle R. De Leon

AIA Ambassador