Congratulations! You worked hard on your resume, and now the job of your dreams is just on the other side of this interview. You are confident in your skills, and you know you will be a great fit for this company. So, why are you so nervous? Hopefully you are reading this article before your big day, so you have time to prepare. Let’s run…

Many aestheticians have a love or hate relationship with selling retail. There are certainly some people who are naturally gifted at sales. Ultimately, anyone can learn to improve their sales techniques by finding tools that feel natural and implementing them. One of the easiest ways to improve sales quickly is to improve your ability to read a client’s body language. THE APPROACH Being able to…

Have you ever seen a movie where the actor nailed the part? Where you were so enraptured by their performance that you almost forgot they were acting? When you think back to that movie, how much of their ability to disappear into the character was based on the lines they said? How much of the performance was based on their mannerisms, their facial expressions, or…