Claudio Difiore president and co-owner of Bio France Lab

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With25 years of successful industry experience in Europe and the United States, in both skin care and retail with Lab-Series, Estée lauder, The Art of Shaving, and more, Claudio Difiore created Bio France Lab. This company offers natural and botanical luxury skin care products at an affordable cost. Combined exposure to both product development and branding for many very well-known skin care companies has yielded products that have been well-received by the wholesale and spa industry.

 

How did you come up with the name of your business?

We wanted to convey to the professional that we are a natural, botanical, organic skin care company with certified product made in France.


Is there a moment or procedure where most professionals go wrong? What could they alter for a better result?

When they lack the knowledge to use the product effectively. Greater requirements in education would increase the professional nature and respect of the licensed aesthetician.

Take advantage of the supplier classes offered by brands to acquire the latest knowledge about the ingredients and a greater understanding of the synergy of the product.

 

What is your biggest hope for the industry going forward?

We will be able to continue to achieve medical-like results with non-invasive procedures. There is always room for adding new, advanced formulations, resulting in more effective products. It’s like music — we never stop creating.

 

Do you or your company support any particular causes or charitable organizations?

Yes. I donated hair to Children with Hair Loss to create a wig for children with alopecia. This organization provides human hair replacement at no cost to children for cancer treatments, alopecia, trichotillomania, and burns because the painful effects are far deeper than cosmetics. Peter Van De Velde donated his time to cut my hair for this. We also make an annual donation through the sale of the pink cryo freeze globe for breast cancer research.


You wear so many hats in this industry. What is your secret to keeping life in balance and enjoying the journey?

I love what I do. I wake every morning and I say to myself, “I have another opportunity to make a difference in this world.” Stay positive no matter what. Life is too short to not be lived at its fullest.

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