In 2023, many people are opting for cleaner and lighter makeup looks that give the illusion of perfect skin without being obviously enhanced. Here are some tips for creating the perfect no-makeup makeup look for clients by swapping out traditional products with lighter alternatives.

1. MAKE THE EYES STAND OUT WITHOUT MASCARA 

Everyone knows that eyes are the center point of any great makeup look, but what happens when clients want their eyes to pop without the use of mascara? One awesome trick is to use an eyelash growth serum. With consistent use, eyelashes grow long and beautiful without the use of a mascara, which could actually destroy the integrity of eyelash hair over time. To add more drama to naturally lighter hair, a tinting and lifting service may be in order to create the appearance of mascara. 

2. USE COLOR CORRECTING CREAM