Naturopathica® recently announced that Barry McCaffrey joined its senior management team as senior vice president of spa sales. In this new role, McCaffrey will oversee the wholesale division and will be responsible for sales and marketing strategy, partner relationship management, and business development in the spa channel. He will also lead the sales team in education and training across the Americas. "We are delighted that Barry is joining our team as senior vice president of spa sales," states Barbara Close, founder and CEO. "Naturopathica is continuously strengthening and growing [its] team with the best professionals in the business to live up to our client demand for top-level expertise and service. Barry has a passion for our mission, exceptional experience, and commitment to the spa industry."Want to read more? Subscribe to one of our monthly plans to continue reading this article.