February is more than just Valentine’s Day, as there are two other special days to celebrate this upcoming month. The first is National Hemp Day (February 4), originally founded by cbdMD to celebrate the plant’s infamous past. Many choose to celebrate by supporting and buying from local or national hemp producers. National Hemp Day can also provide an easy way to celebrate in the spa. Consider using products with CBD or hemp oil for massage treatments or relaxing facials, or maybe even offer a discount on all CBD products sold in the retail area of the spa. This is also a great time to share with clients the many benefits of CBD in skin care, while supporting a local company. And use #NationalHempDay on social media to help celebrate.

National Lash Day (February 19) is celebrated by beauty professionals and makeup artists alike. Founded by the House of Lashes, this holiday was established for beauty professionals to share their love of eyelashes and to make every client feel beautiful. This day promotes love for true and false eyelashes. By enhancing God-given eyelashes or going to a beauty salon for knock-out falsies, beauty enthusiasts can appreciate this day by visiting their local salon for a new set of eyelashes or by trying out a new mascara or eyelash enhancing product. This day is also perfect for beauty and skin care professionals to offer a discount on eyelash services, including tinting, lifting, applying false eyelashes, and more. Consider discounting retail if offered and remember to use #nationallashday on social media.