Proactive During the Pandemic: How to Protect the Immune System with Powerful Antiviral Foods

Written by Paul Dabney
Proactive During the Pandemic: How to Protect the Immune System with Powerful Antiviral Foods
During COVID-19, skin care professionals hear frequently about the importance of sheltering at home, practicing social distancing when in public, washing their hands, and other protective health measures. But how can professionals be even more proactive in defending themselves and their clients against this pandemic virus? {mprestriction ids="3,4,26,18,6,7,8,9,14,18"} IMMUNE BOOSTING FOODS A powerful way is to pay special attention to a daily diet, consuming foods…
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Technology to the Rescue: Keeping Up with Cosmetics

Written by Thomas Trevisani
Technology to the Rescue: Keeping Up with Cosmetics
Virtual consultations in plastic surgery or medical spa practice are more important than ever before. It is a great tool for out-of-town patients to receive a preliminary evaluation and prepare for their treatment prior to coming into the office. Virtual consultations prior to COVID-19 may not have been the priority for some spas, but now they are becoming an important aspect of a spa business.…
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Wrinkles: Is Botox the Best Option?

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Wrinkles: Is Botox the Best Option?
Most people think that when wrinkles appear, they need Botox to fix it. They typically think it’s their only solution! Botox relaxes the muscles from moving that are causing the wrinkle, but this is just a temporary fix. Botox is a neurotoxin called botulinum toxin that is produced by the bacterium clostridium. Botulinum blocks nerve activity in the muscles. Simply put, it is a brain…
Published in Skin Care

Spa Promotions 101

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Spa Promotions 101
Monthly promotions are a great way to create consistent sales. Promotions create excitement and who doesn’t love a deal? Platforms such as Groupon were built on that premise. Promotions can be service or product motivated, or both. Consistency is the key. Create a promotion for every month with a short script to train staff. Create signage at the point of check out and other traffic…
Published in Business

The Dos and Don’ts of Botox Parties

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The Dos and Don’ts of Botox Parties
Botox parties are a great way to bring in revenue, introduce patients to new products and treatments, build marketing, and brand a business with new and existing clientele. It can be a festive event, where clients can bring their friends and colleagues to enjoy refreshments, socialize, and indulge in aesthetic treatments and products. Before hosting a Botox party, it is essential to make sure the…
Published in Skin Care
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