When clients come to us with negative reactions to at-home treatments, we first want to make them feel comfortable. It can be embarrassing to admit to a professional that they have damaged their skin and are seeking professional help. Be sure to discuss what caused the problem and what possible solutions are available. Knowledge is the first step to finding a solution to treat the skin. It is essential that you give advice on maintaining overall skin health. It is also important to properly explain to your client how to use the at-home products that you may recommend. The professionals will perform the professional treatment, but it is still up to the client to continue the care following treatment in order to achieve great skin.
Before letting a client leave, educate them on the value of coming in for a professional treatment. Seeing a professional is important because trained professionals will be able to tailor treatments to a client’s specific needs. Not everyone’s skin is created equally and not every treatment should be the same. Share the idea with your client that skin care professionals have been trained and certified. Make sure you provide your client with access to the information that they need, such as pamphlets and samples, so they do not make that same mistake. This will make your client happy and will also help you build a returning clientele.

A chief pioneer collecting many feathers in her cap, Lina Kennedy is the expert on professional sugaring who writes articles regularly for industry magazines in North America and in Europe. As president of Alexandria Professional, one of her personal goals is to ensure that each professional trained in the art of body sugaring learns and understands the exceptional results they and their clients can achieve through The Kennedy Theory™ for sugaring and The Kennedy Technique Theory™.
800-957-8427, www.alexandriaprofessional.com