2022 Monthly Columns Inside the Treatment Room: Linen Details Getting clients as comfortable as possible in the treatment room is vital for retaining business. Get advice on how to assemble an inviting treatment table, including choices like sheets, mattress supports, towels, and headbands. (Must…
2022 Monthly Columns The Golden Experience: Progress Permission While before and after photos are a necessary part for professionals’ business marketing and results tracking, it may be a sensitive topic for clients. Explore how to approach asking clients for permission, how to handle…
2022 Monthly Columns The Brass Tacks: Financial Figures & Metrics In order to stay healthy, know your numbers; at least that’s what our health providers tell us. The same holds true for running a healthy medical spa. If you don’t know what your numbers are,…
2022 Monthly Columns Instagram Ick: Creating Impractical Treatment Content I love lazy, rainy mornings; lounging with a hot cup of coffee, listening to the gentle and rhythmic water droplets revive the world outside, scrolling mindlessly through Instagram as I prepare mentally for a lovely…
2022 Monthly Columns Inside the Treatment Room: Consultation Comfort When conducting a client consultation, it is essential that professionals ensure clients feel as comfortable as possible. Take a look at options involving the space and location to host the consultation, at what point during…