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Bridal Makeup

Written by Pamela Taylor, internationally-recognized fashion and celebrity makeup artist

Bridal makeup is a very specialized field within the makeup profession. When applying bridal makeup on a bride’s actual wedding day, there is a marked difference in the application. Why is bridal makeup different? When applying makeup for a magazine shoot, the application is often done for the camera. The subject is prepared using makeup that does not have to be water resistant, long-wearing, and…

Published in Makeup Matters

The Real Purpose of Makeup

Written by Christine Pemberton

It is generally true that most people eat with care to ensure that what they ingest supports major internal organ function. When cooking, simple and clean ingredients often create the best cuisine. The same principle should hold true for the makeup that clients use on a daily basis to enhance their appearance without harming the skin. The skin is the largest organ of the body…

Published in Makeup Matters

Makeup Mishaps - Keep an eye out for these beauty mistakes!

Written by

Although there are many different ways to apply makeup, temporary beauty fads, and cultural norms, there are also beauty trends that are classic and timeless. For the average person in most cultures, the daily goal is to have natural beauty be the focus with some enhancement. When we start to overdo or go to the more extreme end of the beauty spectrum, we might end…

Published in Makeup Matters

Tailor-Made Makeup Applications for Clients

Written by Annie Mayo

When it comes to makeup, everyone has a different style. Some women like bold, bright, colorful makeup. Others might prefer a more subtle, natural look. And many might even go au natural more often than not. Understanding each client's makeup style is the first step to a great makeup application, but what comes next? There are many important factors that come into play when teaching…

Published in Makeup Matters

The Makeup Junkie: A Stellar Guide to the Tools of the Trade

Written by

The materials used to apply the craft of a professional makeup artist is as important as the applications themselves. Having the right shade of color means nothing if you do not have the proper brush to create the look a client desires. A makeup artist's clientele can vary across a broad spectrum – from personal style to the color of the skin on which a…

Published in Makeup Matters