It takes a lot of effort to make sure makeup can withstand the elements, especially during the warmer months. The sweaty, sticky heat can melt makeup in a matter of minutes.In the era of COVID-19,…

Makeup is fun, albeit transforming! There is no question that a perfectly concocted palette of skillfully chosen shades can mimic a full night’s sleep when one has not seen one in a while, or lend a daring, new, wear-and-wash identity. At the risk of imploring a host of deafening sighs, the fact remains, wearing makeup regularly can cause a host of skin problems that cumulatively…

In the United States, the use of makeup for the average man will continue to grow and men will seek to use products that are both corrective and undetectable. The average American male, no matter what his background, will eventually feel comfortable purchasing and using personal care products as part of an everyday routine. Applying makeup to a man’s face is different than women’s makeup.…

I worked with a famous, professional hair care and cosmetic brand for years as an educator. I also worked as a makeup artist for that brand’s photoshoots. I enjoyed the behind-the-scene, step-by-step process of the photography on a photoshoot – from the vision of the art and marketing department to the shoot to the final product of the box cover or ad. It was so…