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DERMASCOPE The authority on professional skin care

Helping Clients Prepare for Professional Headshots

Written by Annie Mayo, president and CEO of Advanced Mineral Makeup

Many clients are asked to prepare themselves for a professional photoshoot or company headshots that will be used in a variety of business avenues. Clients may become overwhelmed at the thought of preparing for professional photographs, but this uncertainty gives the skin care professional an opportunity to step in and help the client prepare for the event. When the client is equipped with the right…

Published in Makeup Matters

Popular Makeup Trends for the Winter Season

Written by Lori Leib, creative director for Bodyography Professional Cosmetics

Much like the 2016 winter fashion trends, makeup is taking an even more artistic turn; individuality is being embraced and praised and off-the-wall colors and textures are adorning everything from tips to lips and eyes. The runways provided a wide array of stunning fashion ensembles that included everything from metallic woven fabric and Barbie pink fur to wild prints and ruffles of all shapes and…

Published in Makeup Matters

Flaunting Facial Features

Written by Ellie Malmin

A person's facial features can be their best asset. Many clients, however, are at a loss when it comes to the best way to flaunt their assets. Makeup artists look at the face as a canvas, taking control over each feature and transforming the face into a beautiful, eye-catching piece of art.

Published in Makeup Matters

Post-Treatment Makeup Application

Written by Courtney G. Freeman, L.E.I., owner of Southeastern Esthetics Institute

Makeup artistry is a fantastic procedure for every skin care professional to learn, regardless of their industry goals. It should truly be an added value service that provides clients with a finished look at the end of a treatment. Outlining a detailed makeup application protocol is an integral part of streamlining the business.

Published in Makeup Matters

10 Things About...Makeup Application

Written by Noreen Young, L.E.

Makeup can do wonders when it is applied properly to the skin. With the recent emphasis on makeup on social media, clients often think that they have to contour, strobe, highlight, reverse contour, and more. However, that kind of application becomes too overwhelming when done on a daily basis. Clients should focus on using makeup to enhance their features. They should not hide behind it…

Published in Makeup Matters