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2014 Makeup Trends

Written by Kimberly Czelusniak, L.E.
Writing a piece on current makeup trends is quite challenging, as you turn the corner of the runway, there is another! One thing is for certain, which is great news for aestheticians and makeup artists: makeup will not be paring back to minimal anytime soon. Have fun. Your client’s face is an empty canvas and options abound for being on trend.
I began my aesthetic career as a makeup artist. Inspired by the training I received from one of the finest skin care schools in the United States, I felt very confident on my first day at work apprenticing as a makeup assistant for a national hair magazine. What I quickly discovered was that everything I had been taught was the antithesis of what real life…

The Magic of Airbrush Makeup

Written by Dina Ousley and George Lampman
As professionals in the aesthetic, salon and medical spa industries, we understand how important it is to exceed the client's expectations in as many ways as possible. On the surface, our mission is to help clients look as youthful, healthy and beautiful as possible. They expect us to share our best services talents and products in the least amount of time and with the least…
Each season presents an opportunity to modify your client's makeup look. It is not necessary to toss products season to season, but there are important guidelines to follow in order to achieve a look that is most appropriate for the current season. Throughout the last 15 years as a makeup artist, I have noticed that over time, most women develop a makeup routine – they…
Natural beauty remains the most timeless and sought after look of all. Women want makeup that enhances their own beauty without looking overdone. Makeup trends would not gain popularity unless the woman underneath has what it takes to motivate other women to copy the look. As a girl who has been in front of the camera and behind the scenes in the pageant and modeling…

October 2024

Brands of the Month

  • Face Reality Skincare
  • Skin Script
  • Epionce

Makeup Matters