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Uncover a New Summer Secret

Written by Liru Chen, sales marketing director at Cailyn Cosmetics
Summer beauty is all about keeping it fresh and natural! While looking for new things to experiment this season, it is important to utilize makeup products that are both lightweight and waterproof to beat the hot summer days. Lucky for you, we have obtained a new beauty secret just in time!

Bridal Makeup

Written by Pamela Taylor, internationally-recognized fashion and celebrity makeup artist
Bridal makeup is a very specialized field within the makeup profession. When applying bridal makeup on a bride’s actual wedding day, there is a marked difference in the application. Why is bridal makeup different? When applying makeup for a magazine shoot, the application is often done for the camera. The subject is prepared using makeup that does not have to be water resistant, long-wearing, and…

The Real Purpose of Makeup

Written by Christine Pemberton
It is generally true that most people eat with care to ensure that what they ingest supports major internal organ function. When cooking, simple and clean ingredients often create the best cuisine. The same principle should hold true for the makeup that clients use on a daily basis to enhance their appearance without harming the skin. The skin is the largest organ of the body…
Although there are many different ways to apply makeup, temporary beauty fads, and cultural norms, there are also beauty trends that are classic and timeless. For the average person in most cultures, the daily goal is to have natural beauty be the focus with some enhancement. When we start to overdo or go to the more extreme end of the beauty spectrum, we might end…
When it comes to makeup, everyone has a different style. Some women like bold, bright, colorful makeup. Others might prefer a more subtle, natural look. And many might even go au natural more often than not. Understanding each client's makeup style is the first step to a great makeup application, but what comes next? There are many important factors that come into play when teaching…

October 2024

Brands of the Month

  • Skin Script
  • RapidLash Rocasuba, Inc.
  • Face Reality Skincare

Makeup Matters