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Spirulina: A blue-green algae, spirulina is protein-rich and contains iron and other minerals that promote skin and body health. It also contains fatty acids and antioxidants that help to reduce inflammation and combat free radicals. Lemongrass: This natural astringent aids skin in reducing excess oil. It is also known for its antifungal, antibacterial, and antimicrobial properties. Limonene in lemongrass also makes it a natural skin lightener. Zeolite: Zeolite is a volcanic mineral that helps to rid the skin of toxins and pollutants. A powerhouse ingredient, it cleanses, detoxifies, calms, soothes, improves complexion, and is rich in iron, potassium, magnesium, and other nutrients.
Jaclyn Peresetsky is a master aesthetician, educator, speaker, makeup and micropigmentation artist, and instructor. She started her journey in aesthetics after studying portrait artistry in art college and retail sales at a cosmetic counter. She later studied at Aveda spas then received an position as the lead aesthetician at OSU Plastic Surgery practice. In 2007, she opened Skin Perfect Spas and developed Colore Me Perfect Analysis & Cosmetics and now she is up to her new challenge: Skin Perfect University for advanced aesthetics, eyelashes, eyebrows, makeup, and color opening March 2019.
Why aesthetics? I love the form and the beauty of the face from my passion for portrait artistry. It led me to the aesthetic field as I wanted to interact with people, so I could help them learn to embrace their unique traits and skin tone as well as improve the health and integrity of their skin.
What have you learned about yourself running your business? I have learned that running a business was more challenging than I ever could have dreamed of but the rewards of seeing the progression of our vision and the growth and development in your team keeps you going each day. I had to learn to adjust to the continual fluctuation process of continual challenges, successes, and setbacks. I am a perfectionist and a definite overachiever, so not having constant control and falling short gave me an ulcer my first year. But, after 11 years, I have built strength, fortitude, and a drive that will never allow me to give up! “The school of hard knocks” for sure!
Can you name a person who has had a tremendous impact on you as a leader? Maybe someone who has been a mentor to you? Why and how did this person impact your life? I would say my husband, who believed in me no matter the doubts I had in myself. He always pushes me to just go for it and gave me the money to start my companies. A very close second is my business coach Meredith who really pushed me to learn to do camera work, live television segments, and step into the world of speaking. She set up events or segments and said, “Okay, now just do your thing and be yourself. Imagine that you are speaking to your clients and let people see your authenticity.” This has taken me very far in my career!
What is the biggest risk you’ve ever taken? The biggest risk I have ever taken is opening my third location of Skin Perfect Spa in Naples, Florida and moving my family there to build a new life. We were so connected and comfortable in Columbus, Ohio, but we knew it was time to shake it up and grow!
What are you doing to ensure you continue to grow and develop as a leader? I am in the Beauty Biz Club Master Mind group and I have a business coach and mentor. I am obsessed with podcasts and I attend motivational events with pioneers like Tony Robbins and, my new favorite, Lewis Howes, creator of the School of Greatness Podcast.
What motivates you each day? I am motivated by relationships with loved ones, my team, and my clients. There is a huge reward in working through challenges and celebrating successes with the people you admire.
How do you approach change/the unknown? I approach change with excitement! I get bored if it is repetitive routine every day or if there are not enough challenges. I thrive off of challenges. I have clients that ask me if I get tired of change and I always reply “never!”
How do you keep yourself grounded? What to you do to unwind? My two boys (Misha 13 years old and Maksym 11 years old) keep me grounded. I love seeing their love and joy for the simple things in life and it reminds me why we are here on this earth. I must do yoga to unwind or my newest obsession, buti yoga!
What is your favorite spa treatment? My favorite spa treatment is dermaplaning, followed by peel, then completed with 45 minutes of microcurrent. My skin glows and is lifted in as little as 45 minutes!
If you could go back in time to when you first were starting out, what advice would you give yourself? Know your numbers! I hate math and I tried to avoid it; however, it was the cause of many frustrations early on in my business. I took a Tony Robbins business mastery course a few years ago and I realized I just hated it because I did not understand how the numbers needed to work. I wish I could go back in time and learn what a profit and loss sheet meant from the very beginning of my business.
What advice would you give to your 18-year-old self? That you are okay just the way you are and not to be embarrassed about not having new clothes or family support. At times, this prevented me from not going to class as I became depressed or fearful people would know my family past.
What’s your most irrational fear? As a busy entrepreneur, I fear letting my family down with not meeting their needs, but, in all reality, those that love you will always be forgiving and understanding because ultimately that is what family does.
What’s something you wish you’d written? I wish I would have written the story of my childhood that was filled with trauma, family plagued by addiction, and the loss of my parents. I had no safety net growing up, so I had to figure out how to make it by my academics, extra-curricular activities, part-time jobs, and support of my grandparents, which gave me the courage to move forward in my life. I think it could have helped a lot of others that may have gone through something similar.
How do you stand for what you believe in? I get up every day and keep fighting towards my goals, no matter how tired I am or how beaten down I feel that day. I believe in living each day and giving it 100 percent! Walking through each door and giving it all you have will support your beliefs and vision, thereby keeping your stance strong!
What do you love most about your job? I love every part! If I had to choose, it would be creating products that make our clients feel beautiful and have glowing skin and training other aestheticians and spas to carry on the mission of beauty education.
If you could ask another leader any question, what would it be? I just love hearing other leaders’ stories and about their journey. It is so challenging to lead and, at times, you feel like you are on an island by yourself. When you get to share with other leaders and ask them questions, you feel not so alone and learn that we all go through similar things.
How do you measure success? I measure my success by my personal and professional growth. I feel if I can work on improving myself, then I can help influence and encourage others that anything is possible.
Early bird or night owl? I am a total night owl from my late nights finishing up projects in art school; however, now I am trying to learn to be an early bird CEO!
Sweet or salty? Sweet all the way! I love desserts!
Laundry or dishes? Laundry! I love the warm clothes from the dryer!
Camping or glamping? Glamping! I love comfort!
What is your proudest accomplishment in the industry? Hosting the International Congress of Esthetics shows in all four cities!
What’s the biggest myth in the industry? That only medical, more invasive treatments achieve results for clients. I think combination skin therapies are where it is at to stimulate and revitalize the skin.
What hurdles have you had to overcome? I have had a huge hurdle being a female CEO of four companies. It is hard for banks and investors to take you seriously.
Where is the brand headed over the next 5 years? My brand Skin Perfect is opening an advanced aesthetic school in Columbus, Ohio to offer intensive and advanced training for aestheticians that want to be leaders in the industry. I hope to open multiple locations of the school, specifically in Texas and Arizona. I am determined for my cosmetic and color analysis line Colore Me Perfect to be a leader of cosmetics in the medical spa, spa, and salon market. I think the industry needs healthier makeup that brings out the natural beauty of spa clients, embracing their unique heritage and skin needs.
Where is the entire industry headed? I feel the entire industry is headed for reconnection of clients and beauty professionals. I feel social media is wonderful to introduce your brands and for informational content, but the real connection is through relationship building. I think the industry will go back to its roots.
What distinguishes your company from others in the industry? We value each client or professional account. We strive to treat each person we meet as important to us, as well as their skin or spa goals.
What are your current goals? My current goals are getting better systems in my spas to support the ongoing growth. I just partnered with an equipment company and a new skin care manufacturer to have increased support for our new university opening. I am focusing on our social media accounts this next year and executing our marketing blueprint to clearly define each company. My final goal, of course, is the opening of our first advanced aesthetic school: Skin Perfect University in March 2019. We want to be the leaders of advanced aesthetics in the industry!
How would you define your company’s culture? Our company’s culture is based on a team and family environment. We keep our spas boutique-style to maintain a tight group of team members. We strive to help develop each employee to bring out their strengths and improve their weaknesses. Our company culture focuses on high level education for every position and we continually invest in continuing education. We do not work off of a hierarchy format but instead work on leadership development and an open-door policy, so everyone feels equally valued and important.
What has been the hardest lesson learned in business? There have been so many lessons learned! If I had to choose the absolute hardest lesson, it has been to not let other people’s choices and actions effect you personally where you carry it home to your family. It is necessary to clearly separate what is work and be peaceful and forgiving even when people may betray you.
How do you motivate your employees/team? Training and nourishing our employees’ minds are key to keeping them motivated! I will often offer leadership and motivational events for them to attend and recommend podcasts or YouTube videos to inspire them. We do performance-based gifts and bonuses and just implemented a yearly yoga getaway that any employee that has at least two years with our company will be able to attend. This helps us strive to keep the connection with the group as well as offer them something unique to experience and remember for years to come. This year, we are also implementing a benefit package that will help give us a long-term employee to settle in with our company.
Gut instinct versus expertise: which is more important and why? My gut instinct always tells me the reality that I may not want to see or try to talk myself into believing what I want to see versus what is. To quote Maya Angelou, “People tell you who they are; believe them.” Business is about building relationships, so this is incredibly important to follow your gut on who to develop relationships with and who to let pass on.
How do you encourage creative thinking within your organization? We give challenges or contests at our monthly meetings to encourage our team to think outside of the box. It may be to create a new treatment or research new ingredients that could be impactful for client results. We also have a policy that if you approach our company leaders with a problem, you must have an idea for a solution.
Where do the great ideas come from in your organization? I have never ending ideas for our organization that I will bring to my key members of my team and they just make them even better. I try to push each employee to contribute ideas as well, even if the pieces are not all there yet, as it may be the catalyst that helps the idea come to fruition.
What are the most important decisions you make as a leader of your organization? The key decisions I make are the direction and vision for our organization and to keep our vision moving forward and fearless to tackle whatever may seem insurmountable and, instead, look at it as everything is doable.
How do you stay relevant/current? I have had the pleasure of attending or speaking at all the tradeshows, contributing to trade magazines, as well as reading them cover to cover, and connecting with other high-level thinking colleagues that continue to inspire me to stay on top of my game.
What is the hardest thing about being a leader?
The hardest thing about being a leader is not taking things personally and seeing above the day to day challenges to stay on our mission and vision. Others may not see things as important as you do or give 110 percent and understand they have a different life experience and work ethic. As a leader, I have had to recognize you need all different types of people to create a well-balanced organization and not everyone will think the same way you do and that is okay.
From lips to eyelashes and dull skin to brown spots, there are many areas of concern that lead clients to seek help in combatting the signs of aging. To help them maintain hydrated, lustrous, youthful-looking skin, these key ingredients are essential in effective antiaging products.
Gina Marie McGuire has a passion for educating others on caring for their skin, inspiring true beauty, and making a difference in the beauty industry. McGuire has been a licensed aesthetician for over 31 years, specializing in product development, marketing, and education. The company is a family-owned business and they are proudly celebrating its 40th year anniversary of offering a holistic skin care and clean cosmetic line.
How did you decide that skin care was the right industry for you?
I had the privilege of growing up in the skin care industry. My mother formulated and developed our brand and named the company after me, her only daughter. It only made sense that I follow in her footsteps.
What do you see as an upcoming trend in the industry?
Although Ginamarie has been providing holistic skin care products for 40 years, I see the niche and the desire of professionals to want to offer their clientele holistic, healthy skin care and clean cosmetics.
What is your biggest hope for the industry going forward?
I personally would love to see the industry focus more on the health of skin rather than just its beauty. I realize beauty is the driving force for many of our product choices, but when we truly understand and treat skin from a holistic perspective, the results are amazing and, in turn, give the skin the natural beauty that we are striving for.
Why do you think people are loyal to certain brands?
I think loyalty to brands comes from trust – trust in what the brand offers and trust that the brand will live up to what it claims.
What advice do you have for someone planning to start a career in this field?
The advice I would offer to someone planning a career in the skin care industry is to stay true to your own philosophy and to what you hope to achieve. There are so many products and so many sales people that it becomes very easy for the consumer and the professional to become confused. A product either works or it does not – stick to what you believe and do not be swayed by trends.
How did you come up with the name of your business?
Our product line was named after me, by my mother, the founder of Ginamarie Products.
What causes or charitable organizations do you or your company support?
I believe there is a real need for the younger generation to understand and feel what it means to be beautiful. On our website we offer a beauty blog called GM Girls. This innovative platform, utilizing social media, is designed for young women. GM Girls inspires others through monthly articles posted. These blog posts contain beauty tips and tricks and are posted on our interns’ personal social media accounts in order to reach their peers. I started this internship program because I truly believe there is a missing link for young girls and women. Today, there are many mixed messages about what it means to be beautiful. Our GM Girls are the role models of what true beauty stands for and understand that beauty is more encompassing than the media portrays.
Which honor or achievement are you most proud of? Have you won any awards?
I am most proud of being in business for 40 years. I have seen the changes in the industry – and the trends – and Ginamarie has withstood the test of time. Most recently, we are proud that our Facial Toning Treatment just won an award in DERMASCOPE’s 2018 Aestheticians’ Choice Awards.
How do you approach the unknown?
I approach the unknown by trusting in God, knowing who I am, and understanding that when opportunities are presented to me, both the positive and the challenging moments in my life become moments of gratitude and growth.
What’s the best way to keep your eye on future results?
The best way to keep your eye on future results is to know where you are and where you want to go. Self-awareness and education are two key factors in achieving success.
How do you keep your feelings from clouding your decision-making?
Once again, I believe self-awareness is the key. When we know who we are and what we stand for, decision-making becomes easier. Feelings can come and go, but when we base our decisions on facts, not feelings, we are almost always guaranteed a positive end result.
What dreams and goals inspired you to succeed?
My dream to expand and grow the business and my desire to inspire true beauty has been at the forefront of my success. I believe in what I do and I love what I do. It never feels like work.
How do you give credit where credit is due?
I have been fortunate throughout my career to have an incredibly supportive family and a network of people who truly want me to succeed. They have been there by my side every step of the way. I feel incredibly blessed and know, without a doubt, I would not be where I am today if it were not for the many wonderful people in my life.
What is your number one priority?
My number one priority is my husband and four children and, then, my business.
When is breaking the rules okay?
Since I am a complete rule follower, I would probably say never!
What values are you committed to?
The values I am most committed to are integrity and character. The truth never changes. I believe that if you live your life in the truth and do your best to be honest and sincere, good things will come your way. This path may not always be the easiest but, when all is said and done, I can sleep well.
What do you do to live a balanced life?
In today’s world, living a balanced life does not come so easy. However, I can answer this question by saying my faith and family keep me balanced and remind me often of what is most important in life
Who has influenced you the most?
Without a doubt, my mother has been the biggest influencer and mentor in my life.
How do you spend most of your time?
With the expansion of our new facility, much of my time has been spent at our new skin center. However, I have been blessed to have my husband and children by my side. So, I can honestly say I have the best of both worlds – family and career.
What is your daily skin care ritual?
My daily skin care regimen is simple and effective. In the evening, I cleanse with Liquid Loofah Cleanser, which is pH-balanced and water-based. In the morning, I rinse with water. Both day and night I use Moisture Support - Herbal Hydrating Mist, a water-based, herbal blend to calm and moisturize, and Herbal E Oil, a highly refined oil to support the skin’s natural moisture system. I apply Nourish - Rejuvenation Crème, a water-based cream, in the mornings to increase vascular activity. In the evening, Nutrient Serum, infused with vitamins, minerals, and antioxidants, is used to increase vascular activity.
Repêchage CEO and founder, Lydia Sarfati, and exclusive Romanian distributor, Professional Brands, hosted Beauty Between the Sheets, a conference for over 40 beauty professionals held at the prestigious Athénée Palace Hilton on October 15. Sarfati presented the latest information and treatments affecting the skin care industry. Influencers and editors also met with Sarfati for a one-day beauty event the following day to experience the newest Repêchage skin care treatments from the master aesthetician and concept creator herself.
At the event, Sarfati highlighted one of the biggest beauty trends influencing the industry today: sheet masks. As noted by Sarfati, face masks have seen 43 percent growth in the United Kingdom within a six month period, and sheet masks have seen a 34 growth growth in this sector.
September 18, 2018, prestige hair and beauty brand ECRU New York celebrated the grand opening of its namesake academy in Fair Lawn, New Jersey. The ECRU New York Academy is designed to empower stylists by offering endless opportunities that will motivate and inspire performance, attitude, and growth.
“Our promise is to deliver superior education to stylists and makeup artists all over the world, expanding their knowledge, while ultimately allowing their artistry to flourish to new dimensions,” says Carmen DePasquale, CEO and founder. Mayor Kurt Peluso and Deputy Mayor Gail Rottenstrich attended the event, presenting DePasquale with a certificate declaring September 17, 2018 as ECRU New York Academy Day within the borough of Fair Lawn.
Via guided immersive tours, guests experienced a sampling of the Academy’s vast array of educational classes. Models were on-site for live demonstrations to reflect the curriculum of the academy and were outfitted in this season’s latest fashion.
The Melanoma Research Alliance (MRA), the largest non-profit funder of melanoma research worldwide, has appointed Marc Hurlbert, Ph.D. as the organization’s chief science officer. His role began November 1, 2018.
“I am honored to join the Melanoma Research Alliance as its next Chief Science Officer,” said Dr. Hurlbert. “It is a promising time for people diagnosed with melanoma, thanks in large part to MRA’s research investments that have helped to greatly expand available treatments. However, more work is needed to ensure treatments that work for all.”
Hurlbert comes to MRA after having spent more than a decade in breast cancer research.
“Dr. Hurlbert has an outstanding record as a scientist and leader and we could not be more delighted to have him join MRA,” said Debra Black, co-founder and chair of MRA. “His experience in medical research, deep knowledge of pharmacology, and ability to forge and build strategic partnerships will allow him to further propel MRA and its mission forward.”
DO: Make goals and plans to achieve them. The end of the year is the perfect time to assess and adjust efforts to retain current clients, gain new clients, increase retail, and increase service sales.
The Greenbrier Spa has been a destination since 1778, with visitors from around the region coming to “take the waters” of the curative natural springs. Today, guests still enjoy the benefits of the rich mineral waters, for which the area is famous, in the resort’s 40,000 square foot spa facility. The Greenbrier Mineral Spa contains 42 treatment rooms, segregated relaxation pavilions, a sauna, steam rooms, and dedicated Greenbrier professionals committed to rejuvenation, relaxation, and restoration.
More than 50 unique services are offered including: signature Sulphur soaks, a variety of massage options, facials, hydrotherapy treatments, body fusions, manicures, pedicures, spray tanning, waxing, and more. The Greenbrier’s MedSpa offers a full menu designed to help patients achieve a natural look reflective of their own distinctive inner beauty.
The spa’s services are not just for adults, either. The Greenbrier Spa offers services created exclusively for young adults to help teach techniques that will set the foundation for a lifetime of healthy skin. Their Junior Royalty Package, recommended for girls and boys ages six through 10, is for the beginning spa-goer. An all-over “taking care of me” mini-manicure and mini-pedicure allows young ones the opportunity to start out on the right foot. $110 for 50 minutes.
Millions of men and women have skin sensitivities that prevent them from wearing jewelry made from certain materials. While the type of metal the jewelry is made from is what typically results in unpleasant reactions for people with allergies, choosing pieces made with certain gemstones could actually help the skin, in some cases.
Gems and crystals have been prized for millennia – not only for their beauty, but also for their cleansing and healing properties. They are used to promote inner peace, soothe anxiety, protect against negative energy, and so much more. Today, they are even being used to cleanse and protect the skin. In fact, gem-infused creams and oils have become extremely popular among people who are looking to experience the incredible benefits of crystals.
The types of stones that are used in these beauty products are also typically good for use in jewelry for people with sensitive skin. While everyone is different, wearing pieces that are made from a hypoallergenic metal – like gold or sterling silver – and the stones listed below prevents reactions in most people with sensitive skin. Of course, this is not a substitute for medical advice, and if sensitive skin prevents various clients from wearing the jewelry they love, they should consult with a medical professional.
Rose quartz is a light pink stone that is safe for even the most sensitive skin. In addition to its use in jewelry, this gemstone is even used to make rollers to massage the skin. When used on the face, the roller increases lymphatic fluid flow and reduces the appearance of puffiness and tiredness. It also has antiaging properties.
As a healing crystal, rose quartz is the stone of universal love. It is thought to open the heart to all types of love, including self-love, platonic love, unconditional love, and friendship. It also protects against environmental pollution and negativity and strengthens the heart and circulatory system. It is especially effective when worn on jewelry close to the heart, such as a long necklace or brooch.
Amethyst is regarded as one of the most calming and relaxing gemstones and it is safe to wear against the skin. Its purple color has been prized for centuries and ancient peoples knew it as a “gem of fire.” In various points in history, its value rivaled that of diamonds. Today, it is the birthstone for February and is commonly used in all types of jewelry.
Powerful and protective, those who practice gemstone therapy say amethyst protects the wearer from all types of harm. It also relieves stress and dispels anxiety, anger, and fear. It activates spiritual awareness while calming and stimulating the mind and boosting motivation.
Amethyst brings inner peace and strength to the wearer. Since it promotes calmness, it can even improve skin quality by reducing the occurrence of stress-related anxiety.
One of the most valuable and hardest stones in the world, diamonds have been worn as a sign of wealth for thousands of years. These hypoallergenic stones symbolize love, in the form of engagement rings and anniversary jewelry, and show off style as statement pieces. They are the birthstone for April and the 60th anniversary gemstone. Diamonds are a timeless luxury, appropriate for every situation.
Diamonds are a symbol of purity and, while just about everyone is familiar with the classic, clear, white stone, they can also be blue, pink, yellow, and even black. These gems bring clarity and love into partnerships and serve as a sign of commitment. They enhance the metaphysical powers of other crystals, so, if they are worn in jewelry with other stones, such as amethyst, the powers of the other gems become more powerful. Diamonds are said to clear mental and emotional pain and help bring about new beginnings. They also stimulate imagination and creativity and help bring clarity of mind.
The pearl is one of the most unique gemstones in the world, as it is the only one to form inside another living being. They occur as the result of irritation to the soft tissue inside of an oyster, and they have been prized for both their beauty and their healing properties since the dawn of time. They are widely used, especially in Asian cultures, where they are worn to promote good overall health and restore balance.
Whether naturally occurring or cultured, pearls have numerous healing properties in reiki. They help restore the body’s natural balance and promote inner wisdom. Pearls also promote sound sleep and are beneficial in the treatment of lung and heart disease. They are also effective in the treatment of skin conditions like acne and rosacea.
Most often seen in red, garnet is a gemstone that also comes in a rainbow of colors, including: green, pink, orange, brown, black, and yellow. The birthstone for January and the second anniversary gemstone, garnets are commonly seen as a symbol of love and passion. Crushed garnets are safe for sensitive skin and, when crushed, can even be used as exfoliants in skin care products. When worn, those practicing reiki say garnet re-energizes and cleanses the chakras. It balances energy and brings passion, or serenity, as appropriate. The stone is said to inspire devotion and love, alleviate emotional disharmony, and sharpen one’s perception of others and one’s self. Garnet is said to provide a boost to the entire system and revitalize the body, bringing confidence and emotional peace.
There are many gemstone beads that are safe for people with sensitive skin. The ones listed above, however, also have many metaphysical properties that are beneficial to the wearer. When recommending gemstone jewelry, help clients to avoid nickel and, instead, recommend hypoallergenic metals that are safe for people with sensitive skin.
Roxy Burg is the marketing manager for Beads of Cambay. She is passionate about finding ways to channel her creativity. As a mother of children with sensitive skin, she is an advocate for products that make life a little easier and more enjoyable – especially as it relates to her expertise in gemstones and jewelry. When she is not busy writing, she loves working on projects ranging from jewelry making to crafting. Burg gets her inspiration from nature and seeing the beauty in everyday life.
The Eminence Kids Foundation provides organic, locally-sourced, and nutrient-rich foods to sick children around the world undergoing treatments to help with an essential part of their healing and long-lasting health. As of September 2018, Eminence has donated over 65,000 meals and counting. International Spa Association (ISPA) has recognized the brand’s efforts to make organic produce accessible to all children going through treatment by granting the organization an award for innovation.
Eminence Organics celebrated their largest annual business conference in July. This dynamic, yearly event united over 200 Eminence team-members from around the world for three days of education, knowledge sharing, and celebration. Held in Vancouver, British Columbia, the conference was designed to celebrate company wins and galvanize growth for the next 12 months.
Welcome to our online press submissions page! Our product press submissions are now 100 percent online and we will no longer be accepting press releases at This email address is being protected from spambots. You need JavaScript enabled to view it. (or any other e-mail address).
To submit press, simply start by selecting the condition your product treats below, then follow the instructions for submission. Please note that only one product can be uploaded at a time -- group product submissions will be rejected. In addition, we only accept professional products for the aesthetics industry. Consumer-only brands will not be approved.
Once submitted, your press request will be sent to our team for review. Upon approval, your feature will then be live on our website!
Don't forget to keep the press release's tone and verbiage neutral, professional, and in the third-person. Example: “Product by Company is formulated with all-natural ingredients and is rich in antioxidants and vitamin A. Boost collagen production, improve skin tone, and shrink pore-size in one easy application.”
For press consideration in the monthly print magazine, please contact Becky Morris at 800-961-3777 or This email address is being protected from spambots. You need JavaScript enabled to view it..
Which condition does your product treat?
Normal skin
Acne or oily skin
Redness or sensitive skin
Hyperpigmentation or uneven skin tone
Wrinkles or aging skin
Dry or dehydrated skin
Eminence Organics celebrates their largest annual business conference July 20 through 22. This dynamic, yearly event unites over 200 Eminence team-members from around the world for three days of education, knowledge sharing, and celebration. Held in Vancouver, British Columbia the conference is designed to celebrate company wins and galvanize growth for the next 12 months.
In areas of high heat, the skin’s sweat glands can produce up to three gallons of sweat per day, making good skin care habits especially essential, since sweat can cause oil and dirt to collect on the skin.
Most people have heard the old adage that “a picture is worth a thousand words.” Well, in this industry, it can also be worth that many dollars, or more. Aestheticians around the world chronicle the progression of clients’ skin conditions in many ways. But, one of the most effective ways to take success stories from word of mouth to tangible evidence is through before and after photos. Not only does this serve as legitimate proof of efficacy, but when executed ethically, it is also an effective marketing tool and often influences potential clients’ perspective positively. This can lead to new clients and increased retail sales.
As of this month, natural and organic, professional skin care brand, Eminence Organic Skin Care, has reached a momentous mark, having planted 10 million trees through their successful Forests for the Future program. Since 2012, Eminence has planted a tree for every retail product sold. The trees are planted through the brand’s Forests for the Future program, which helps train farmers in developing countries on how to build productive and sustainable Forest Gardens. The development of these Forest Gardens in rural communities empowers local people to restore their environment, grow their own food, and build a sustainable income and future their communities. Eminence is proud to contribute to the development of these Forest Garden Projects. A single tree produces approximately 260 pounds of oxygen per year, while also providing a habitat for biodiversity and helping combat climate change.
The Eminence Kids Foundation expanded its United States impact to Charleston, South Carolina. Eminence Kids is donating two large boxes of organic produce each week via Green Lite Organics to a Charleston-area, long-term care facility. This new partnership was made possible by the fundraising efforts of spa leader, and Charleston resident, Monica Helmstetter. Helmstetter, a triathlete and event director for Spatec North America, coined #spaspushinglimits, which links to posts encouraging spa professionals to train for challenging fitness competitions while fundraising for esteemed charities. The team of #spaspushinglimits athletes competed in the Victoria Half Ironman in June o 2017, with all proceeds benefiting Eminence Kids, totaling over $10,000.
Eminence Organic Skin Care’s blog was recognized as one of the 2017 Best Organic Beauty Blogs by Healthline. Carefully selected by Healthline editors, their blog has been recognized as one of the most up-to-date, informative, and inspiring blogs that aim to uplift their readers through education and personal stories. On the Éminence Organics blog readers can find insider tips on how to use their products, insight on new product launches, and which products their celebrity fans are currently raving about. In addition to seeing what they are doing in the community with their philanthropic initiatives, Éminence provides easy steps to create a healthy and green lifestyle from upcycling old jars to healthy recipes that anyone’s skin will love.
Over 18 spa professionals traveled to Victoria, British Columbia, Canada to compete in the Half Ironman Triathlon on June 4th, with the goal of raising $10,000 to open a new location for the Eminence Kids Foundation. The Foundation provides organic meals to sick children, to aid in their recovery, healing and long-lasting wellness. Led by Monica Helmstetter of SpaTec, the "#spaspushinglimits" team exceeded the fundraising goal. "I am honored and humbled by the commitment, time, and energy that these spa professionals gave to this great cause," said Boldijarre Koronczay, president of Eminence Organic Skin Care and the Eminence Kids Foundation.
Éminence Organic Skin Care is offering Eminence fans around the world an opportunity to win an all-expense-paid trip for two to visit Budapest, Hungary and tour the Eminence Certified Organic Farm! The grand prize, estimated at $10,000 value, includes a four-day/three-night stay at a luxury resort, daily breakfast, a guided city tour of Budapest, visit to the famous Hungarian spas, and tour of the Eminence Certified Organic Farm.
Éminence Organic Skin Care is proud to announce that it has become a Certified B Corporation, a respected designation awarded to companies meeting rigorous standards of social and environmental performance, accountability, and transparency. Certified B Corporations improve the quality of life in communities, address environmental problems, and inspire others. "We are thrilled that Éminence Organic Skin Care is the first professional skin care company in Canada to become a Certified B Corporation®," says Joyce Sou, director of B Lab® Canada, the nonprofit certifying organization for B Corps™. "On behalf of B Lab, we hope this inspires other cosmetic companies to join the global movement of people using business as a force for good."
Éminence Organic Skin Care has been donating funds to the Canadian Breast Cancer Foundation for breast cancer research and support for 10 years. This year, Éminence presented a check for $141,502 to the foundation at their annual CIBC Run for the Cure. The CIBC Run for the Cure was a 5k or 1k walk or run that brings together an incredible community of people who have a personal connection to breast cancer and want to show their support and help raise funds for the Canadian Breast Cancer Foundation. It is the largest, single-day, volunteer-led event in Canada in support of breast cancer research. To date, this event has had over 100,000 participants and has raised over $20 million.
A portion of the proceeds from every Éminence Organic Skin Care product sold supports the mission of the Eminence Kids Foundation, a 501(c)(3) non-profit founded by Éminence Organic Skin Care. Boldijarre Koronczay, president of Éminence Organic Skin Care and the Éminence Kids Foundation, faced a life-threatening illness at a young age. With his only brother keeping watch by his side, Koronczay not only survived, but triumphed.
Éminence Organic Skin Care was recently honored with the Innovate Award for Philanthropic Initiatives, as voted by the members of the International Spa Association (ISPA). Members of ISPA casted their votes for Éminence's "Forests for the Future" philanthropic initiative out of a pool of over 50 nominees. This initiative plants a tree for every Éminence retail product sold, resulting in over five million trees planted by Éminence and Éminence Spa Partners in just four years. By providing spa partners with monthly tree counts, spas promote their direct involvement with Forests For The Future, increasing customer loyalty and retail sales while giving back to the environment.
Éminence Organic Skin Care recently announced that they have reached a milestone of planting 5 million trees through their Forests for the Future initiative. Since November 2012, Éminence has partnered with Trees for the Future, a global tree planting organization, to create a program in which the skin care brand plants a tree for every retail product sold. In the four years that the brand has had this initiative, trees have been planted in 19 developing countries, including Burundi, Uganda, Ghana, and Tanzania.
Publisher: Amanda Miller
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DERMASCOPE and its associates are dedicated to keeping readers informed on every phase of the aesthetics profession. We welcome unsolicited manuscripts and newsworthy information regarding our industry but accept no responsibility for their return. We do not necessarily endorse ideas expressed in articles published, nor do we accept liability for the accuracy, claims, errors, or omissions made in advertisements.
A majority of the images, unless otherwise specified, contained within this issue were obtained via Depositphotos® Incorporated.
Christine Valmy, founder of Christine Valmy International School of Esthetics, passed away January 18th, 2015 in Bucharest, Romania. The skin care icon, who was most recognized for founding the first licensed school of esthetics in the United States, dedicated her life to youth and the ultimate in skin care. She was considered by many as ‘the Frist Lady of Esthetics’ and the pioneering architect of the esthetics profession in America.
The Éminence Kids initiative was first introduced in Budapest, Hungary where Éminence’s president, Boldijarre Koronczay, received treatment for childhood leukemia. “Organic Days,” a weekly delivery of locally-sourced organic produce, was introduced at the Semmelweis Medical University’s Tuzolto Street Children Clinic No 2 in Hungary, along with the donation of two mobile IV chemotherapy machines, which provided the children the mobility to interact with family and friends.
Éminence Organic Skin Care is proud to announce that after only two years since the launch of Forests for the Future, an initiative in which a tree is planted for every product sold, three million trees have been planted in 19 countries! Éminence’s tree-planting partnership with Trees for the Future has already made an impact on developing communities in Burundi, Uganda, Ghana, and Tanzania.
Éminence recently attended the BC Children’s Hospital Miracle Weekend Telethon where they presented their fundraising efforts to this extremely worthy and meaningful cause: helping to raise over $18 million. “My first-hand experience of a childhood disease is what drives my passion to help kids going through similar health challenges. We are proud to contribute to children’s hospitals in different areas of the world to make a difference in children’s lives,” says Boldijarre Koronczay, president of Éminence Organic Skin Care. This is Éminence’s second consecutive year attending the telethon and they continue to be a proud supporter of such an inspirational cause.
Éminence Organic Skin Care created its own Hollywood buzz leading up to the 2014 Oscars. Stars recently gathered at the GBK exclusive pre-Oscar Gift Lounge to participate in Éminence’s engaging #Tweet4Trees social media campaign, which planted a tree for all tweets and retweets with the hashtag. The #Tweet4Trees Twitter campaign for Éminence’s Forests for the Future initiative was a big hit with celebrity attendees.
Éminence Organic Skin Care of Hungary was recently backstage at the Fall/Winter 2014 Mercedes-Benz Fashion Week in New York City. Gucci Westman, renowned celebrity makeup artist, whose client list includes Natalie Portman, Gwyneth Paltrow, Cameron Diaz and Jennifer Aniston, used a variety of Éminence products on models for the Rag & Bone Fall/Winter 2014 runway show.
Éminence Organic Skin Care of Hungary was recently named Favorite Skin Care Line and Favorite Company for Product Education for the fifth consecutive year. Voted by spa industry experts and the readers of American Spa Magazine, Éminence comes out on top in the American Spa’s Professional’s Choice Awards 2013. Also named Favorite Bodycare Line, Favorite All Natural Line and finalist for Favorite Sensitive Skin Line, Éminence receives recognition across the board.
Éminence was once again part of the Oscars buzz this year with a special presentation at the SLS Hotel at Beverly Hills, prepping and priming the stars for the 85th annual Academy Awards. Celebrities applauded the Tree Planting Initiative; Sarah Clarke from Twilight said “thank goodness” for Éminence and “thank you for taking care of the planet.”
Éminence Organic Skin Care is thrilled to announce an exciting new environmental initiative: Since November, one tree has been planted for every active organic or Biodynamic® product sold! A portion of the proceeds will go towards planting a tree to help clean up the air and support the world’s natural resources. Every product sold will now equal one tree planted around the world. In the first year of the program, it is estimated the equivalent of over 1,000 football fields of trees will be planted.
Since its launch in 1975, DERMASCOPE Magazine’s purpose has been to empower the aesthetics industry with innovative information, unbranded education, and unprecedented platforms of continuing education. America’s first and most trusted professional skin care trade publication, “The authority on professional skin care” examines various educational topics such as chemical exfoliation, hyperpigmentation, acne, hair removal, trends, marketing, continuing education, and more. Almost 90% of the magazine’s readers are aestheticians or spa owners who utilize the magazine as a reference tool for their businesses.
In addition to the monthly “Publisher’s Note” authored by second-generation publisher Amanda Strunk Miller, articles are written by licensed aestheticians, medical doctors, injectors, chemists, naturopaths, and other skin care professionals. Mainstay sections like “Game Changers,” "Beauty Buzz,” and “Put It Into Practice” appear monthly and tackle the skin care industry’s trending topics and popular ingredients.
Other prevalent resources are found at DERMASCOPE.com and bring exclusive webinars, events, and community blogs to the forefront of the skin care industry. In June 2020, an interactive “Ask the Experts” online forum launched where readers can now connect with skin care, wellness, beauty, hair removal, business, and body care experts. Also on the website are exclusive videos, articles, collaborative communities, product guides, and more. And in January 2021, DERMASCOPE debuted its first professional podcast, "The Aesthetic Report," where host Michelle D'Allaird-Brenner interviews the industry's brightest minds and offers listeners practical advice for immediate implementation in their businesses. Professionals can listen wherever they get their podcasts.
DERMASCOPE publishes 13 issues annually for readers in North America, South America, Europe, and Asia. Its weekly electronic newsletter is delivered to more than 50,000 subscribers and includes exclusives, industry trends, and spa humor.
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