Massage Envy, the leading provider of therapeutic massage and skin care services collectively across its franchise network, announced it has formed a partnership with professional skin care brand Obagi to provide exclusive facial services and sell Obagi Medical products at its nearly 1,200 franchised locations nationwide.
Customizable facials were uniquely designed to use Obagi’s medical-grade skin care products, which incorporate powerful ingredients such as retinol and vitamin C.
“We are delighted to partner with Obagi, a trusted, professional brand that is adored by consumers and aestheticians,” said Joe Magnacca, Massage Envy franchising president and CEO. “We are proud to offer products from the Obagi Medical line, which has been carried in physicians’ offices for more than 30 years. This is a huge differentiator for the Massage Envy brand and will enable us to serve consumers with the best products and treatment protocols.”
“Massage Envy has designed proprietary facial treatments specifically using Obagi Medical products that really deliver on what consumers want – an enjoyable treatment that provides great results,” said Christy Bower, Massage Envy vice president of products and services. “That’s exactly what they get with this highly personalized, spa-like experience.”
The facials include an initial consultation with an expert aesthetician to help understand the client’s particular skin concerns and determine what goals the client wants to achieve, and how those concerns may be addressed during the service. Each aesthetician undergoes protocol-specific training to effectively deliver this particular service, as well as an Obagi Medical certification process.