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Summer makeup has always been about minimal looks, bronzed glowing skin and keeping it easy. When fall rolls around, the looks start to get more ornate and dramatic, which can be intimidating to many women. I know from my days of working retail that many of my customers were creatures of habit and liked wearing the same lipstick, blush or eyeshadow. When their favorite shade was discontinued, they would look high and low for the same color. I used to explain that this was a sign to try something new.