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There is truly nothing more important than education to the success of any business, especially in the skin care industry. Manufacturers may tend to forget this-they think that their potential success rests with their products. Actually, the key is in the education of the people who use their products. I have dedicated the past 30 years to the education of skin care professionals. But here's what I've discovered: our clients also need to be trained. In fact, they are badly in need of a sort of Client Boot Camp. I agree with the great Dr. Samuel Johnson, who said that "A little learning is a dangerous thing."
Every business owner that survives the critical early years in operation will arrive at a point where the physical expansion or remodeling of the original location seems like a reasonable idea. Client growth beyond your ability to serve as currently built, cramped working space for a larger spa team and the desire to add new treatment options, all may foster the desire to redesign your spa's layout and look. Besides, that once-vogue Tuscan theme with its faux finishes and terra cotta accents may now seem ancient indeed to your regular and newer customers.
It’s always been your dream and you know now is the right time to make it happen. You have researched and planned and prepared and at this point there is only one thing standing between you and the doors of your spa – money. You envision a waiting list of clients, a talented and attentive staff, and because of your success you will be profitable early on and be able to pay back your loans early! You are sure that because your business and marketing plans are so well designed, you will have multiple lenders ready to offer you the money you need to launch your spa into business.
At the onset of a design or re-design of your skin care facility you may want to assess or reassess your vulnerability to Mother Nature. It is a very real threat accompanied by the fear of loss of income, loss of wages, workplace disruptions, structural damage, and sometimes injuries and even death. What is a business owner to do? What is an employee to do? How do you plan for such disastrous scenarios? Many spas and salons are caught off guard when destructive weather takes power lines down and damages their businesses to the point of not being able to work at all.
Let’s get it right from the start, anyone, any skin type, any skin color is at risk for skin cancer. Indeed, nobody is safe from skin cancer. Skin type and skin color do not fully protect an individual from skin cancer. Skin safe, sun safe practices do protect and do help in skin cancer prevention.
Lynne Kurashima, Hawaii Licensed Aesthetician, says, “It’s a misconception that darker skin types think they’re fully protected.” This common myth continues today because of the belief that darker skin types have natural melanin protection from solar radiation exposure.
What to Know before Purchasing an LED Device for your Spa When it comes to anti-aging treatments, aestheticians today certainly have many choices. From lasers to peels to oxygen facials, spas can offer countless ways for their clients to combat the signs of aging. One popular new option is LED (light-emitting diode) therapy. This treatment involves exposing the skin to specific LED lights, which in turn can stimulate collagen production and reduce the appearance of wrinkles.
For many years, acids were the profit-producing darlings of the skin care industry and skin care professionals believed they were the answer to younger-looking and acne-prone skin. But now, with new products and services developing, the days of ‘always make’em peel’ are moving into the past and professionals are coming to believe acids should not be the only tool for anti-aging, but a tool-among-many. More and more are utilizing them in specifically indicated cases only and are finding other alternatives available to them.
Compared to a chemical peel, microdermabrasion offers the benefit of more precision and enhanced results, with no down time. Treatments are arranged as sessions generally as part of a four to eight visit strategy, with the goal of accelerating the regeneration of cells to the outer surface of the skin. This article will provide additional applications and describe alternative therapies, as well as delineate contraindications.
Equilibrium We grapple daily to stay on top of elements that threaten our health and well-being. The need for equilibrium is dire. The concept of a medi-spa is not mysterious in the least. Neither is it new. Indeed, it’s such a natural union of spa and corrective, aesthetic medicine that one wonders why the idea hasn’t hit center stage earlier. In these times, it’s easy to forget that a holistic approach to medicine and well-being has been a long time coming. For quite a while, medical practice has been, for want of a better word, largely conservative, with “alternative” approaches sidelined to the secondary.
In a 16-year career as a licensed aesthetician, nothing made the experience more rewarding than the people I was privileged to serve. And, while some clients were more memorable than others (for every conceivable reason) a notable handful unintentionally left valuable, indelible lessons for which I’ve long been grateful. Those accidental teachers might never have been encountered in any other career—the cyclical visits or extended time together in safe seclusion—an uncommon characteristic of most working environments. We may meet and touch thousands of people during the full term of our professional lives so it would be a wonder that a few of them wouldn’t somehow alter the course of it slightly or substantially.