2020 Classrooms What Men Want: 7 Pearls to Grow Your Spa This classroom originally appeared in the 2020 Summit of Aethetics. What Men Want: 7 Pearls to Grow Your Spa Climb aboard a global niche market that is growing at a compounded annual rate of 5.4% and is projected to reach $166 billion in 2022 – the men’s personal care market. For even more profit potential, cater to the LGBTQ market. Do not miss out on…