It’s been said an image is worth a thousand words. In the case of the spa, a client’s first consultation and first before pictures can even be worth thousands of dollars in immediate and future revenue. There are some straightforward principles a professional can follow to monitor most present skin conditions and, often, the client’s biggest concerns center on aging, fine lines, and wrinkles. In…

How to use technology for special events to increase engagement, sales, and loyalty Offices, spas, and clinics looking for new and exciting ways to attract and retain clients do not need to look further than the skin imaging technology available today. In a competitive market filled with products and treatments that promise positive results, skin imaging enables meaningful and realistic consultations that empower service providers…

Let’s face it (no pun intended): aesthetic equipment is an investment. By following the manufacturer’s care and maintenance guidelines, you may prolong the life of your machines beyond the warranty as well as practicing safe aesthetics. When it comes to caring for your equipment, cleanliness is next to Godliness. If you think the spots, cloudy water, dust, or wax drips go unnoticed by your clients……