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You have invested in the most comfortable aesthetic table available, selected a sleep-inducing soundtrack, and adorned your treatment room with calming colors and décor… You have created the consummate tranquil environment. Clients will surely slip into a deep relaxation the moment they set foot in your treatment room. But there is still one component that could thwart your efforts. Clients, particularly first-time clients, typically come…

The Four Ethics

Written by Erin Carey
Building Strong Relationships to Create Strong Sales What is your ethic? The word means "habit", and what we do every day, in work and at play, deeply defines who we are. Every business these days says that it is in the "relationship"-business; this claim has become part of the marketplace jargon. And while it is trite to say, it could not be more true. It…
The most effective businesses today create what I call a "community of value" – based on both touch and technology. It is a cultural evolution which requires integration of left and right brain functions. We are gadget-mad these days, and as a skin therapist or spa owner, it is essential that you be fluent in the language of the next century. But what is even…
If you are growing your spa do not forget about staffing and employee retention. Entrepreneurs riding out the economic ups and downs may not have spent much time wondering whether to add new employees. As the economic recovery begins to take shape, however, they may want to start thinking about it. But it raises a question: How can a small-business owner know when it is…
Bosses and/or supervisors do not want to be babysitters, referees, or counselors. Bosses have their own job to do and want employees to do their job so the bosses can get their own work done. If you are an employee, it can be helpful to put yourself in your supervisor's shoes and think about how you, as your boss, would want you, as the employee,…

October 2024

Business Blogs

Brands of the Month

  • Celluma by Biophotas, Inc
  • Circadia by Dr. Pugliese
  • Face Reality Skincare

Employee Relations