You graduated from beauty school with a dream in your heart. Here you are, a beauty professional at the top of the commission scale, and nowhere else to go but into business for yourself. It’s time for you to spread your wings, go for your dreams, and open your own beauty business! Now what? You will be excited, motivated beyond belief, and stretched to the…

A 2023 study found that one in three adults have invested time or effort into looking younger. This, of course, also means that these adults are spending money to appear younger. Additionally, about five million people in the United States are affected by melasma and around 65% of African Americans experience hyperpigmentation. Needless to say, pigmentation issues are prevalent and between that and aging, there…

The medical spa and aesthetics industry is a constant deluge of new treatments, players, and information. The abundance of knowledge and research required to keep up with the industry can make it hard for patients to educate themselves about treatments and protect themselves from bad actors in the industry trying to cash in. With so much good and bad information out there, it is up…

The aesthetics industry is where beauty and business join forces. Having set standards of professionalism, operations, services, and customer service is how you run a successful business, whether you are a solo practitioner or working under someone else. Client satisfaction is key and having robust business policies in place is crucial for success. These policies serve as the backbone of any aesthetics venture, providing a…