Sunscreen use has slowly been increasing over the years because there is more information about the damaging effects of the sun on the skin.According to the Centers for Disease Control and Prevention (CDC), just over 40% of women reported using sunscreen on their face regularly. For men, that number was much lower, falling just above 18%. This could be due to the fact that sunscreen is now in more cosmetic products that women primarily use. In fact, another reportfound that nearly one in three American adults use a makeup product with sun protection facor, with one of the popular choices being a mineral-based powder. 

Shannon Esau is the CEO and national educator at RA Skin Cosmeceuticals where she oversees the company’s strategic growth, development of new product formulations and innovations, and the educational and instructional programming. She brings more than 20 years’ experience in the aesthetic industry. Esau has also completed advanced chemistry studies in cosmetic formulation and formerly owned and operated three advanced skin care clinics in the Dallas-Fort Worth metroplex.