Having a line for sensitive or sensitized skin in the treatment room and on the retail shelf is imperative to the success of treatments and client satisfaction. Not only can an additional sensitive line help entice those clients with sensitive skin by bringing in new clientele, it can also enhance and supplement some of the more aggressive treatments being performed in the treatment room. A quality sensitive line can be incorporated very easily into any aesthetic practice and bring in additional clients and revenue.   

Shawna Rocha is the owner of Awaken Day Spa in California and Washington. She has a love for helping clients with compromised and sensitive skin and constantly strives to gain additional knowledge, and education. Since becoming an aesthetician, she has completed multiple advanced courses in oncology aesthetics and immuno-aesthetics and has specialized training in sensitive skin and holistic therapies. Rocha holds several certifications, including a NCEA certification, and has recently become the director of education for Hale & Hush Skincare. Rocha’s current passion is writing blogs and articles about the skin care industry, and she has recently become a DERMASCOPE Ambassador.