From using homecare products to a variety of professional treatments, people spend a lot of money to be hair free. Take commercials, for instance, which range from shaving to waxing to homecare lasers. There are even comedic hair removal takes on social media. The message is crystal clear, hair removal is big business! How do professionals tap into this widespread need?

Skin So Sweet is a boutique skin care salon located in Huntington Beach, Calif. This salon offers sugaring services, facial treatments, and spray tanning services. Skin So Sweet has a beautiful boutique space filled with artisan jewelry, high-quality body and skin care products, makeup, and gift items.

Whether you are just starting your social media marketing or have been at it for a while, you may be looking for ways to grow your following and deepen engagement without pouring all your time and resources into it. Working in the spa and beauty industry, particularly if you own your own business, you likely wear many hats. As such, you must be efficient at…

Whether you are a startup spa, an established medical practice, or an independent skin care professional, you know that active client engagement is vital to your success. Without question, reaching your current clientele and prospecting new clients is efficiently and effectively performed through social media, if you are creating the right content and choosing the right platforms to reach your target audience.